University of Melbourne
The multinational enterprise (MNE) is the most distinctive aspect of international business. This subject explores: how and why MNEs exist as vehicles for leveraging and building competitive advantages across borders; how host economies impact the design of MNE operations; and the relationship and balance between global integration and local responsiveness that lies at the core of understanding strategies of the MNE. Particular attention is paid to contemporary issues such as global value chains, MNEs from emerging economies, and digital business models.
📌 课程信息来源于 Melbourne University Handbook,选课建议为 AI 生成仅供参考。请以官方 Handbook 为准。
数据更新时间:2026 年 2 月 | WhiteMirror 不对信息准确性承担责任